The kitchen is busy. The order call should not be.

Most of what rings a catering supplier is a chef or a manager between services, reordering what they ran out of and asking when it will land. Ava answers those in one go, and your team keeps the new accounts and the fit outs.

The Anchor Bar, 15:10A reorder, answered by Ava
Answered
  1. Picked up on the second ring
  2. “Two more cases of the takeaway cups, the 12 ounce.”Tom, The Anchor Bar
  3. Found the last order
    12oz cups × 2 casesIn stockFriday delivery
Written up for your team
Order
2 cases 12oz takeaway cups
Deliver to
The Anchor Bar, Friday morning
Sent
Confirmation emailed at 15:12
What your phone rings about

Mostly a quick top up between services.

Incoming call Mon, 08:52
“Two more cases of the takeaway cups, the 12 ounce.”
Incoming call Tue, 11:20
“Can we get it before Saturday’s wedding?”
Incoming call Wed, 15:47
“Have you the black napkins back in?”
Incoming call Thu, 17:35
“What is the price on a dozen of the big gastro trays?”
Ava, inbound

What she does with them

  • Answers the stock, delivery and price questions out of what you have written down and what is on your online shop, while the chef is still holding the phone.
  • Sends the quote to their inbox while they are still on the phone, so they are not ringing the next supplier on the list.
  • Writes the call up and emails it to the desk it belongs to, with anything that needs a person marked for one.
  • Keeps doing it at six in the evening, on a Saturday and over Christmas, when the order would otherwise have gone elsewhere.
On your line day and night, weekends included
Sarah, outbound

What she does about the ledger

  • Works through the accounts that have run past terms and asks for a date, starting by email.
  • Gets firmer every round nobody answers, inside your hours and never off her own judgement.
  • Stops the day it is paid, and hands the account back to you when it is beyond asking.
Inside your hours, and never off her own judgement